BUSN-M 550 CONSUMER INSIGHTS (3 CR.)
Understanding customers is fundamental to the success of any organization. This course provides a structured approach to understanding customer responses in its many forms. The course emphasis will be on the hands-on use of information obtained from customers to craft marketing programs.
1 classes found
|LEC||3||1219||Open||6:00 p.m.–8:40 p.m.||M||IP 132||Fedorikhin S
Regular Academic Session / Hybrid-On Campus & Online
LEC 1219: Total Seats: 50 / Available: 31 / Waitlisted: 0
- This class is for the Evening MBA students.
- This is a Hybrid class taught both on campus and online using Canvas (http://canvas.iu.edu).